The customer likes it, but there are so many of those products that can be great financial drivers for DraftKings.”Ī successful launch could significantly bolster DraftKings’ impressive US presence, aiding its growth ambitions. “ Those are the… things we’re focused on. The betting giant did not specify a launch date but remained optimistic Progressive Parlay would engage bettors. However, it strictly falls under regulated sports betting and won’t be accessible in fantasy-only states. Progressive Parlay Targets a Specific Market NicheĭraftKings’ new product visually resembles and operates like other fantasy apps, enabling bettors to build parlay cards and potentially win money even if some bets lose.
Companies like PrizePicks and Underdog Fantasy have faced increasing pressure from industry leaders who allege they operate outside the law. At DraftKings’ Investor Day, the renowned sports betting platform announced a game-changing betting product called “ Progressive Parlay.” This new offering mirrors the style and functionality of apps from smaller fantasy gaming operators, hoping to attract some of their growing user bases.
